Real Business. Real Results.
We don’t just teach it. We’ve done it.
At M5 Entrepreneurs, we teach farmers, ranchers, makers, and small business owners how to build profitable direct-to-consumer businesses—because we’ve done it ourselves.
We’re not teaching from theory or coaching from the sidelines.
We’ve built one of the most successful ranch-to-table businesses in the country—from scratch, with no outside funding, no big teams, and no shortcuts.
We’re still in the trenches every day—raising cattle, shipping beef boxes, building brands, launching products, and managing the chaos of real rural entrepreneurship. That means you get proven, working systems that have scaled, converted, and lasted.
Whether you sell beef, tallow, farm goods, or handmade products, we’ll help you build smarter, grow faster, and skip years of trial and error—without losing your authenticity or your sanity.
M5 SMALL BUSINESS CORE COURSES
Ready to build your small business from the ground up?
These are our original course modules to teach you how to build your small business from scratch. The below courses all include companion workbooks shipped to your home with a welcome package!
SMALL BUSINESS FROM SCRATCHÂ
From the ground up, learn to build a successful, sustainable small business.
SELLING & SHIPPING FROM SCRATCH
Learn how to sell and ship your products from beginning to end.
SOCIAL MEDIA FROM SCRATCHÂ
Learn how to grow and market your small business with social media.
BUNDLE & SAVE
SMALL BUSINESS FUNDAMENTALS PACKAGE!
Includes all 3 "from scratch" courses and 18 additional workshops!
M5 RANCH TO RETAIL
Are you looking for the next step in your ranching operation with shipping direct to customer or your own mobile or brick-and-mortar butchery and harvest? Then RANCH TO RETAIL is for you! This workshop includes ranch operations tour, custom meat co butchery tour, USDA mobile kill trailer tour, farm store packing and shipping meat tour, lessons on how we built our audience and sell to tens of thousands of customers every year, and much more including a “should you do it?” with basic numbers and hurdles to consider before you build a USDA meat plant, harvest facility and/or sell direct.Â
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M5 Academy Education Opportunities
Resources
The most valuable thing you can do as an entrepreneur is build your skillset and your small business toolbox. We share all the tips, resources, discounts, links and knowledge to build your own toolbox.
view free resources
Workshops
Mary and Brian are serial entrepreneurs, starting over 20 successful small businesses together and building a direct-to-consumer ranching operation from the ground up. They share all their experience and advice through our workshops and digital courses. Choose the topics you need help with as you need them!
view the workshops
Quick Start Bootcamps
Build a Business in 14 days? Yes you can! Mary fast tracks starting a business for aspiring entrepreneurs to get started right away - with 14 lessons designed to work through daily - you’ll have a business in 2 weeks with the help of these courses! Also offered for Young Entrepreneurs ages 10-25.
view bootcamp options
Community
Being an entrepreneur can be a lonely road in building your business, but it doesn’t have to be! Join the M5 Circle to connect with other agricultural entrepreneurs in your industry and ask questions, find answers, and have camaraderie. A rising tide raises all ships - join our circle!
join the community
NOT SURE WHERE TO START?
We can help!
Take our survey and we'll send you some suggestions!
Tell us a little more about you and your business in a custom M5 Entrepreneurs survey - we'll send you a personalized email with the most beneficial workshop suggestions and direction for where you are and your goals!
TELL US ABOUT YOUR BUSINESSLEARN FROM SUCCESSFUL
EXPERIENCED ENTREPRENEURS
Mary & Brian Heffernan
We’re not business coaches—we’re business builders.
Over the last 20 years, we’ve started and scaled more than 20 successful small businesses from the ground up—from brick-and-mortar restaurants and education centers to a vertically integrated ranching operation selling beef and wellness products direct to consumers across the country.
We built over 20 successful businesses together - in all industries -Â all without outside investors or teams... just us working hard to build from scratch every time.
Through M5 Entrepreneurs, we teach exactly how we do it.
No fluff. Just the real tools and systems that actually work—taught by entrepreneurs who are still in the trenches every day.
We believe anyone can build a profitable business with the right roadmap—and we’re here to hand it to you.
Real business. Real results.
That’s the M5 way.
BENEFITS OF JOINING THE M5 ENTREPRENEURS ACADEMY
Start Right Away
Immediate and lifetime access to all workshops and content upon registration!
Work at Your Own Pace
You're busy, we get it. Work through the modules at your own pace.
M5 Community
Connect with other small business owners and ask Mary & Brian questions daily!
20 Years of Experience
Learn from Mary & Brian's 20+ years of small business knowledge and experience.Â
Q & A's with Mary & Brian
Mary & Brian share what's working in their businesses and answer your questions.
In-Person Workshops
Come to get-togethers and workshops in-person with other M5 Entrepreneurs!
THIS COURSE IS THE PERFECT WAY TO JUMP-START YOUR BUSINESS - IT INCLUDES EVERY TOPIC, TOOL, RESOURCE AND HAS THE SUPPORT I NEEDED!
Eddie & Niki Hammerich
High Sierra Sheep Co | California
