Marketing & The Press
Marketing & The Press
Learn how to share your small business story in the press! This workshop provides you with in-depth lessons on developing and printing marketing materials, how to write a press release, and all things PR. The workshop also includes an interactive workbook with a media kit brainstorm template, ideas for custom SWAG and how to price it, and also has plenty of space to take notes and set goals.
INCLUDED IN THIS WORKSHOP:
- Welcome & Workbook Notes
- Getting Your Brand in The Press
- How to Write a Press Release
- "SWAG" for Marketing
- Printed Materials
- Branding & Logo Design
- All Things PR
- Finding Your Ideal Customer
- Brand Photography with Della
- Digital Marketing for Small-Town Small Business with Molly Knuth
Katie K.
My goal this year is to try to get my brand out there and in some articles or maybe even a talk show! I love the material in this course to help me understand how to go about it and to set goals for myself. Thanks to this workshop, I know I am going to make it happen this year!